Check that the page returns the expected status, renders complete server-side content, uses the canonical domain, exposes correct metadata and structured data, and appears in the sitemap. Validate internal links, mobile layout, images, file delivery, accessibility text, and CTA destination. For a social canary, confirm the authorized account, exact copy, image, link parameters, rendered result, and provider receipt before scheduling a larger wave.
Search submission and social publication are separate evidence. A sitemap success shows that the search engine accepted the file, not that every page is indexed or ranked. A social provider success shows that a request was accepted, not that downstream attribution or CRM worked. Record each stage with its own status and avoid compressing implementation, release, deployment, indexing, and commercial outcomes into one green label.